ER is probably about the right response from me. I can only assume it's Chrysler because that's the only car brand I can think of that ends with ER. Not entirely sure what you're trying to sell me here, I could see the point if you were saying "Girls AND Trucks" but not "Girls IN Trucks".
The picture itself doesn't particularly prompt me to buy anything so I think as an ad it's not quite there. 3 from me.
Very different to what I expected out of this challenge. The letters are a bit of a problem, I find myself trying to work out what the word says, especailly as a letter is cut off on the left. Apart from that, something different. Howeer, having the text on the image, as was allowed for this challenge, would have allowed the image to stand by itself, and help with the connection to the challenge
i really like the slogan - very clever - i just wonder if being able to see a bit more of the truck so we could tell it is a truck would have helped you 'deliver' the concept even better
However, if you had cropped just above the two distractions in the lower left-hand corner, I believe that it would score a few tenths of a point higher over-all. (Yet, THAT is merely a judgment-call and personal experience on DPC.)
Also, the slight black marks on the gray foot-cover could cost a few quality points. (I have actually improved my ability to clone, to smudge, and to use spot-healing brushes...ALL due to loss of quality points on DPC...with very similar issues.)
However, this is a truck that is "Lived-In," so I will now score you slightly higher than usual to compensate. Been There! Done That! Living the Sequel! :}
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