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05/13/2011 07:05:48 PM · #1 |
yesterday i got an email :
Hi roz, I'm just enquiring about having family portraits taken, do you have a certain price list?
i've only done a few jobs for ppl who arent family and friends .. at the time i quoted for the time i thought the job would take .. that didnt work for me .. you can spend so long just going thru photographs and deciding which ones to use let alone doing any processing etc .. in the end i didnt charge for my time at all .. so i'd like to know how other working photographers charge for their services ..
does anyone charge a flat rate and what would it depend on ?
i dont want to charge by the hour as i dont know how long 'things' will take ..
also i'm inclined to give the client a cd with the photographs they've chosen so they can print them off themselves.. when you quote a price including the printing it could put ppl off as it starts to sound so expensive, especially if you use a good printer rather than the local mall ..
can anyone help me please ..:)
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05/13/2011 07:42:45 PM · #2 |
Just did a family yesterday... I went out, 2 hours, $75 bucks. I gave the photos, 3 generations. 22 poses, nice, and he did print himself today... A big photo, surrounding with full family members... very nice, he was happy, I was happy :)
this guy is my boss from work, and I work for a photography company :) I felt pretty lucky.
I probably would do the same for any family photos, but I would charge around $150 for 2-3 hours, and photos on CD... it's quick and easy money.
Message edited by author 2011-05-13 19:43:09. |
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05/13/2011 07:56:51 PM · #3 |
Originally posted by FocusPoint:
Just did a family yesterday... I went out, 2 hours, $75 bucks. I gave the photos, 3 generations. 22 poses, nice, and he did print himself today... A big photo, surrounding with full family members... very nice, he was happy, I was happy :)
this guy is my boss from work, and I work for a photography company :) I felt pretty lucky.
I probably would do the same for any family photos, but I would charge around $150 for 2-3 hours, and photos on CD... it's quick and easy money. |
hey leo .. thankyou .. do you do any editing on those photos and if so do you charge for that additional service .. ?
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05/13/2011 08:09:08 PM · #4 |
| All I did was dump all into LR, and just fix the contrast and brightness in batch... exported out. Out of camera looked kind of faded, so had to make them look sharper. There were a few photos that I hat to take out some power outlets from the wall, but nothing major :) |
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05/14/2011 01:26:42 AM · #5 |
| Thanx leo. Has anyone else got more suggestions :) |
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05/14/2011 01:58:32 AM · #6 |
| Hi Roz, how are things on your side of the mountain? you may like to look at //www.absolutephotography.com.au/home.html for local pricing under information. HTH ;) |
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05/14/2011 02:56:09 AM · #7 |
| Thanx John i'll look there now. . :) |
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05/15/2011 07:29:37 AM · #8 |
some ideas about pricing
some thoughts on selling digital files
and, in case you missed the embedded link, a look at pricing an 8x10
bottom line: if i wasn't doing this for a living, i'd probably just give the stuff away, or only charge enough to buy new gear. my clients pay me, though, because they know they can count on me to show up and get the job done.
good luck!
Message edited by author 2011-05-15 07:30:34. |
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05/15/2011 09:17:14 PM · #9 |
hey skip ..
its such a grey area with so much to take into account .. not only your time and the cost of your hardware/software .. but where you want to go with the venture ..
your advice is always spot on .. thanks heaps .. :)
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05/18/2011 05:35:31 AM · #10 |
Originally posted by roz:
hey skip ..
its such a grey area with so much to take into account .. not only your time and the cost of your hardware/software .. but where you want to go with the venture ..
your advice is always spot on .. thanks heaps .. :) |
anytime. Good Luck! |
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06/29/2011 03:00:23 PM · #11 |
Interesting article on pricing an 8x10. I was thinking through this approach and came up with a follow-up question. A 4x6 costs me about $1.40 less than that 8x10 because all of the costs are fixed except for the cost of the print itself. Going the other direction, a 16x20 only costs me about $14.49 more than the 8x10. But, nobody charges $1.40 less or $14.49 more. I still struggle to see how the price of a print is directly related to the cost of producing it. This isn't an argumentative statement, I'm just really struggling with a pricing model that will work for me. |
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07/01/2011 07:09:47 AM · #12 |
Originally posted by Nusbaum:
Interesting article on pricing an 8x10. I was thinking through this approach and came up with a follow-up question. A 4x6 costs me about $1.40 less than that 8x10 because all of the costs are fixed except for the cost of the print itself. Going the other direction, a 16x20 only costs me about $14.49 more than the 8x10. But, nobody charges $1.40 less or $14.49 more. I still struggle to see how the price of a print is directly related to the cost of producing it. This isn't an argumentative statement, I'm just really struggling with a pricing model that will work for me. |
the number you come up with is a starting point. the final numbers are going to be something that is justifiable to you, affordable for the market you are trying to reach, and somewhat comparative to how you feel you fit in with your competition.
one thing i did to keep this simple was to make that 8x10/12 price my per sheet price, meaning that price is the same for two 5x7s or four 4x6s or eight wallets. i try to make that sheet price preferable to buying a single 5x7 or 4x6. i also use packages to promote purchasing multiple sheets of prints (edit once, print many). these are the bread-and-butter prints; they are what most people are looking to buy when they are looking through event and sports galleries.
when it comes to portraits or larger sizes, your prices have to have fair and reasonable prices, but they also need to reflect the value of the work. you might price a 16x20 three to four times more than an 8x10. getting people to pay that is up to you, your marketing, and your salesmanship. you can't just put an image in a gallery with a $125 or $250 or $400 price and expect people to put it in their shopping cart. you've got to get face to face with them, hand them samples, and walk them through their options.
in the end, prices all come down to value. if people appreciate the work and can afford your prices, they will pay. it is up to you to create the sense of what your work is worth. |
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