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DPChallenge Forums >> Tips, Tricks, and Q&A >> Event Photography Pricing
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02/15/2005 11:27:09 AM · #1
Greetings...

I need some feedback from someone who does contracted 'event' photography. I will be shooting a dinner event in a few weeks for my local congressman and I'm not really sure what I should charge him for it. I have been asked for two hours of my time and I don't have the details yet about what they want from me as far as photos are concerned.

What do you charge for time to do something like this? I expect that they will just want digital images that they can use on their website and in print for newsletters.
02/15/2005 11:36:24 AM · #2
Originally posted by jmsetzler:

Greetings...

I need some feedback from someone who does contracted 'event' photography. I will be shooting a dinner event in a few weeks for my local congressman and I'm not really sure what I should charge him for it. I have been asked for two hours of my time and I don't have the details yet about what they want from me as far as photos are concerned.

What do you charge for time to do something like this? I expect that they will just want digital images that they can use on their website and in print for newsletters.


pictures of the congressman miingling with the guests? well, i think mostly PR pictures will do. :)

What kind of dinner event is that? product launch? garnering support? etc?
02/15/2005 11:41:55 AM · #3
Originally posted by zerocusa:

Originally posted by jmsetzler:

Greetings...

I need some feedback from someone who does contracted 'event' photography. I will be shooting a dinner event in a few weeks for my local congressman and I'm not really sure what I should charge him for it. I have been asked for two hours of my time and I don't have the details yet about what they want from me as far as photos are concerned.

What do you charge for time to do something like this? I expect that they will just want digital images that they can use on their website and in print for newsletters.


pictures of the congressman miingling with the guests? well, i think mostly PR pictures will do. :)

What kind of dinner event is that? product launch? garnering support? etc?


I don't know. I'm guessing that it's just a generic PR event to give the newly elected congressman a chance to suck up to a lot of the people who contributed big dollars to his campaign.

I met his finance director at another event I photographed Friday morning. She asked me for my card and I gave it to her. I didn't expect to hear back from her so quickly. I'm more interested in this work for my 'resume' than the money. I have the opportunity to be the photograher they call when they need local work.

I think I'm gonna offer to do the photography (time) for $100 and then offer them a CD with web and print resolution images for another $50 (non exclusive use).

Message edited by author 2005-02-15 11:42:28.
02/15/2005 11:46:29 AM · #4
$200/hour + $200 for the negs. Or roundabouts.
Consider the fact these are high profile clients and the pictures will no doubt be put to good use.
Edit: that's canadian funds.

Message edited by author 2005-02-15 11:47:14.
02/15/2005 11:47:50 AM · #5
I'm on the organising committee for an international track meet in Victoria, and every year we hire a pro sports photographer. He charges $700 or so (CDN) for two hours. We in turn get to use any of the images he shoots for anything to do with the meet.

That's a pretty standard fee for a one-time, one-off pro gig. Of course, he has a 1V/1D and a 400 2.8 and the product is just outstanding. I couldn't get anything close to what he produces.
02/15/2005 11:54:33 AM · #6
Many congressmen were practicing law before they got elected. If your guy was, ask him what his hourly rate was.
02/15/2005 12:02:54 PM · #7
goldberrys right. you should charge $200/hr and at least $200 for the CD. Also, have a contract that gives them non-exclusive rights that also states that a byline with your © will be included anywhere the photo is used.

02/15/2005 12:28:59 PM · #8
Originally posted by ericlimon:

goldberrys right. you should charge $200/hr and at least $200 for the CD. Also, have a contract that gives them non-exclusive rights that also states that a byline with your © will be included anywhere the photo is used.


In my area, I'm afraid that would put me way overpriced compared to what any other photographer in town would do it for. I don't live in a large metropolitan area :)

Most of the local professional photographers would be priced in the $100/$150 per hour range and I don't know what they would charge for the digital negatives.

Non exclusive use may be an issue with a politician also. I can't think of any reason I would want to use these images for myself or any other application. I don't see them as having any value to me other than portfolio use (which would be a given anyway).

02/15/2005 12:33:53 PM · #9
I'm curious to know if the $200/hr includes post processing of the images or would that be an extra fee?
02/15/2005 12:36:51 PM · #10
Originally posted by kosmikkreeper:

I'm curious to know if the $200/hr includes post processing of the images or would that be an extra fee?


Personally, that's for everything. Post processing these images shouldn't involve a lot of work.

P.S. John, aren't you a THOUSAND times better than all the other photogs in your area? Tell people they're lucky you don't charge by the second. I would! hahaha ;-)
02/15/2005 12:40:03 PM · #11
It's a very intearesting thread, and I think the help's always invaluable, but doesn't this nudge towards price fixing/cartel in these days.

Not trying to wind anyone up or stop people from getting good advise, it was juat a thought.
02/15/2005 12:43:42 PM · #12
Originally posted by PeterC:

but doesn't this nudge towards price fixing/cartel in these days.


Not sure what you mean?
02/15/2005 12:49:15 PM · #13
when competing contractors/firms comunicate between eachover over pricing policies they can get in trouble over price fixing/rigging this can apply to setting going rates for jobs and or specific tenders/bids for a job/contract.

That would be illegal in pretty much most Countries, I'm not saying that's what you are doing just pointing out the possible pitfalls of discussing such policies if viewed from an outside perspective.
02/15/2005 01:01:16 PM · #14
If this site was a forum for professional photographers only I would probably agree. Since most of these forums are used to establish a baseline for pricing for a new style or event it wouldn't necessarily apply, looking at it as advice only.
02/15/2005 01:03:13 PM · #15
Valid point that's pobably the right way to look at it
02/15/2005 01:11:06 PM · #16
And considering the fact that most of us aren't in the same country, let alone town, I'd say we're far from competition. lol
02/15/2005 01:17:25 PM · #17
When a building contractor puts out a bid on a building, if he is new to the area and doesn̢۪t find out what the going rates are in the area, he will be out of business PDQ. This is called due diligence, not price fixing. If he gets together with all the other qualified bidders and sets prices, then he is in trouble.

While the Member's office is primarily interested in the P.R. of getting some shots in a news letter, the folks who are attending are interested in having an 8x10 of them standing next to their buddy in Congress that they can hang over their desk. Find out if the Member's office is OK with you using that as your profit center. I know from experience that congressmen (actually more often their secretaries do the signing) sign a ton of these for contributors, but might be shy about your fleecing them for the shots when they have already fleeced them for donations;) These are prized shots to a politically active supporter, don't underestimate their value.
02/15/2005 07:24:54 PM · #18
Originally posted by jmsetzler:

I think I'm gonna offer to do the photography (time) for $100 and then offer them a CD with web and print resolution images for another $50 (non exclusive use).


If you are comfortable with that price range for this job, then that is what you should charge. The upside is tremendous for referals. You obvoiusly impressed somebody initially as the call was quick. Take advantage of the "friend" connection. Your marketing skill is showing.

Congrats.
02/15/2005 07:30:09 PM · #19
WOW! Given the view on stock pricing around here, why don't you charge 50 cents an image? JK

Definitely get the terms up front for what they will be used for, that will determine the price.

Message edited by author 2005-02-15 19:31:10.
02/15/2005 07:32:37 PM · #20
Originally posted by jmsetzler:

Originally posted by ericlimon:

goldberrys right. you should charge $200/hr and at least $200 for the CD. Also, have a contract that gives them non-exclusive rights that also states that a byline with your © will be included anywhere the photo is used.


In my area, I'm afraid that would put me way overpriced compared to what any other photographer in town would do it for. I don't live in a large metropolitan area :)

Most of the local professional photographers would be priced in the $100/$150 per hour range and I don't know what they would charge for the digital negatives.

Non exclusive use may be an issue with a politician also. I can't think of any reason I would want to use these images for myself or any other application. I don't see them as having any value to me other than portfolio use (which would be a given anyway).


Portfoilio use is not a given if you sign over the copyright...just remember.
02/15/2005 07:36:07 PM · #21
Originally posted by MeThoS:

Portfoilio use is not a given if you sign over the copyright...just remember.


Brent,

Glad to see you're still checking in.

Flash
02/15/2005 07:39:13 PM · #22
Originally posted by Flash:

Originally posted by MeThoS:

Portfoilio use is not a given if you sign over the copyright...just remember.


Brent,

Glad to see you're still checking in.

Flash


Yup, ready to shoot rocky mountain national park yet? Been thinking about going upto yellowstone in winter.
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