Quirky, I like the way there are two items that get advertised to the point that we hardly notice them anymore - cocacola and blue jeans and the low DOF works very well in this picture.
The contrast between the red and blue on the desaturated background make for a very nice composition. I find myself wanting there to be more of a reason for it, however, something that ties the two together. It leaves me wondering. This would have been an excellent entry for the "unanswered questions" challenge a while back!
Like this...like it a bunch. Not too crazy for the crop on the bottom but I still find it attractive. I think this is really fitting for the challenge. Good luck.