| Author | Thread |
|
|
01/04/2008 06:24:46 PM · #1 |
As I posted previously... A local smoothie company based here in Washington which has approximately 50 stores and growing contacted me wanting to be their photographer for building a new image bank for their advertising. They are wanting images of their product-various flavors and ingredients etc..., their stores, their employees, their customers, and some photos with some of their models for fitness images for the companies use.
I met with their VP of operations and EVP of Business Development this morning. They showed me some of the previous work that had been done for them and what changes they wanted and how they wanted to update the images for their marketing team.
OF COURSE, when I asked about their budget they tip toed around the subject and wouldn't throw out any ballpark figures except that they were a smaller company growing and needed to keep their budget low. They also made sure to point out the advantages of further opportunity's through their company for future marketing work and pumped that up as much as possible. Now I understand they must have a lower budget, otherwise they would be approaching a known commercial photographer etc... instead of me. I got recommended to them although I didn't get the details of who from.
Here is the bottom line, I think this is a great opportunity. It could open many doors for me, and as I am just getting my photography business started and struggling with new bills every-time I turn the corner this job is really important for me to get. I am having a very hard first time deciding on pricing.
They have made it clear that they are wanting to do an image buyout. They want full rights to the photos afterwards. I did make it clear that a buyout was going to be much more expensive then usage rights and they just re-confirmed that was fine and that is what they wanted. To me that is fine because the resulting images having a TM product will not have much future value to me. I am not really involved with stock photography at the moment and don't have plans to get into it anytime in the immediate future. I did let them know I wanted basic rights to be able to use selected photos in my portfolio however.
Based off my rates that I have used for other areas of photography I am thinking of this:
Creative Fee- Daily $1000 Half Day $500
Buyout per image is where I am really at a toss up... overall they may want anywhere from 20-50 images when it is all said and done.
For the more experienced photographers on here who have done similar work, if you were in my situation what do you think is reasonable?
Help is greatly greatly appreciated folks!
Message edited by author 2008-01-04 18:26:56. |
|
|
|
01/05/2008 10:14:28 PM · #2 |
So far what you're thinking sounds reasonable to me. Everyone promises future work, but go to a car dealer and say "I plan to buy 9 more cars in the next 30 years. I'll buy them from you if i get a good deal this time". See how far that really gets you.
They have photos from the last photog - they apparently aren't giving him any more business, so IMO, they are telling you one thing but doing another - actions speak louder than words. take that for what you will, there are no guarantees in life.
Didn't you get fotoquote? What does it say?
I'd prefer a buyout as well - much simpler on my part. As to the value...I have no clue. A corp headshot is similar - hand over a file and walk away, and they run $150 ish (including the session). So I'd think $100/image. $25 is low, I've sold files for that price for personal use with no price resistance. So I'd go higher. 4X higher? I don't know.
Perhaps do a sliding scale thing. 1 to 40 images, $3500. 41 + are $50 each. Gives you a minimum, and puts a price on them getting too greedy and wanting 1000 images.
|
|
|
|
01/05/2008 11:22:27 PM · #3 |
Thanks again for your feedback Chris.
I sent the bid of just a bit after the end of the work day yesterday so I won't likely hear back from them until at least Monday I am guessing.
I did get fotoquote, but from everything I have dug through they have not really discussed pricing for a buyout at a smaller level. They talk about it with stock images, etc... but the numbers they are using are very high. The best example they gave was a photographer charging 100% his daily rate. However, they were not clear if that was for all the images, the images taken that day... or??
I may have bid a little high for the per image buyout, but I guess that will be determined by them excepting it or not. If the numbers are not what they are looking for they can always re-negotiate.
Anyways, the overall experience has been a great learning lesson so far... and if I get the job then that will be icing on the cake for me.
|
|
Home -
Challenges -
Community -
League -
Photos -
Cameras -
Lenses -
Learn -
Help -
Terms of Use -
Privacy -
Top ^
DPChallenge, and website content and design, Copyright © 2001-2025 Challenging Technologies, LLC.
All digital photo copyrights belong to the photographers and may not be used without permission.
Current Server Time: 08/07/2025 06:46:17 AM EDT.
