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11/18/2007 06:29:54 PM · #1 |
I just got offered to shoot at a hospital a couple of hours from my house, for an article a magazine from Sweden is running. It sounds like they are looking for a good 8-10 pictures, and will be retaining all copyrights. However, their circulation is not large. How would you price this?
Thanks for your help everyone!
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11/18/2007 07:19:02 PM · #2 |
most magazines develop their content budgets before making assignments. they might pay by the picture, or they might have a flat assignment rate. most mags i shoot for do not retain copyright. you need to clarify that point, just to make sure what it is they want.
ask them how much they have budgeted for the shoot. if it seems fair, take it. if it seems a little light, ask for more. also, ask how they reimburse for travel expenses.
some magazines i do NOT shoot for do not pay much and want to retain copyrights because they make a FORTUNE reselling article reprints to the subjects of their stories.
good luck! |
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11/19/2007 09:58:42 AM · #3 |
There is no cut and dry pricing model for shooting photos. It all comes down to asking and negociating. Sure there are formulas that come up with a number, but it doesn't mean anything, its like book values for cars, its just a ballpark starting point.
What you should do is just throw them a number you would like to make. If they say yes immediately than next time try higher, if they say no than you are now negociating. It really doesn't matter what anyone else is charging, just find a number that works for both of you. |
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11/19/2007 02:14:11 PM · #4 |
$100 an hour for shooting (and don't forget your travel time has value too) and editing to the proof stage.
Most magazines will take it from there. The last one I submitted to wanted the RAW file! easier for me, so sure.
Unless it's agreed otherwise, you keep the copyright, but read over that part carefully. Most publications retain rights to use the photos again or even to put them on syndicated wire services if need be (most publishers print multiple magazines and this is cheap/easy stock photos for them).
Per photo...it depends on usage (editorial has less value than commercial - this sounds editorial). It then depends a lot on how big they print it - full page pays more than a thumbnail, front page even more. Sometimes what section it appears in will effect it's value.
My photo appeared in the news section of a national hobby/industry magazine - I got a whole $30 (less than a year's subscription to the magazine). But I submitted a news photo, it wasn't assigned to me and that definitley makes a difference.
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11/19/2007 08:21:50 PM · #5 |
fwiw, i NEVER give a price until i find out what their budget is.
eta, i KNOW what i want to make, but i don't offer that; i simply use it to measure what they are offering.
Message edited by author 2007-11-19 21:00:27. |
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