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DPChallenge Forums >> Business of Photography >> Imaging vs. Photography
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 10/24/2007 02:08:18 PM · #1
I'm working on a business name. I came up HeartLand(meaning Midwest) Imaging. My wife says it should be Heartland Photography. What's the difference between imaging and photography other than the spelling?
10/24/2007 02:18:05 PM · #2
Imaging is quite a broad term inviting a myriad of interpretations. Photography, in comparison, is specific.

Message edited by author 2007-10-24 14:18:34.
 10/24/2007 02:26:37 PM · #3
Hearland Imaging, to me, sounds like a medical center.
10/24/2007 02:34:49 PM · #4
"Imaging" is what x-ray and MRI techs do, among other things. As Cindi points out, it sounds more medical than photographic. I suggest "HeartLand Photographics" if you want something different from "photography" in the name.

R.
 10/24/2007 02:35:16 PM · #5
So does the term imaging apply more to the medical field suh as x-rays and MRI's?

Photography: the art or process of producing images on a sensitized surface (as a film) by the action of radiant energy and especially light

Imaging: the action or process of producing an image especially by means other than visible light.

ETA: Robert beat me to it.

Message edited by author 2007-10-24 14:35:57.
 10/24/2007 02:37:52 PM · #6
Photographics:

1 : relating to, obtained by, or used in photography
2 : representing nature and human beings with the exactness of a photograph
3 : capable of retaining vivid impressions

This might work
 10/24/2007 03:01:58 PM · #7
Why are you DouBle CapItalizing YoUr NaMe?

I think that looks goofy.
 10/24/2007 03:04:14 PM · #8
Originally posted by levyj413:
Why are you DouBle CapItalizing YoUr NaMe?

I think that looks goofy.


I disagree. See CorelDraw... There's a lot of precedent for this and it is at least semi-distinctive.

R.
 10/24/2007 03:29:05 PM · #9
Originally posted by Bear_Music:
Originally posted by levyj413:
Why are you DouBle CapItalizing YoUr NaMe?

I think that looks goofy.


I disagree. See CorelDraw... There's a lot of precedent for this and it is at least semi-distinctive.

R.


I agree with Robert. Okay, so I'll ditch the imaging and go the traditional photography route. I'm keeping the Capital "L"

Message edited by author 2007-10-24 15:31:21.
 10/24/2007 03:32:16 PM · #10
So, HeartLand Photographics is the winner?

R.
 10/24/2007 03:35:01 PM · #11
You should check with your local business registry and do some google searches to be sure the name you choose isn't already chosen. :)
 10/24/2007 03:51:01 PM · #12
MiddleBitPix.com is available!
 10/24/2007 03:53:36 PM · #13
HeartLand Imaging reminds me too much of the movie Small Soldiers.
10/24/2007 03:59:12 PM · #14
Ironically, on CNN they just had a reporter talking about an unmanned plane that is flying around taking shots of the fires in Southern CA. In his report, he said something about the plane "taking pictures," then he corrected himself and said, "well, it's taking IMAGES," explaining that the camera has abilities to detect hotspots of the fire, essentially seeing through the smoke to find those.

So there you have it. A "photograph" is a literal representation of a scene, and an "image" shows you the hot spots :)
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