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DPChallenge Forums >> Photography Discussion >> do you bill for post-processing?
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04/13/2006 04:39:15 PM · #1
this is kind of directed to people (if there are any out there) that whore themselves out for an hourly or day rate.

if you shoot photos and charge a "day rate," do you charge additional hourly time for post-processing? i don't mean just downloading and burning the photos to a disc...i'm talking about making adjustments to RAW files, cloning power lines, etc.

i'm just wondering what is considered part of the "day rate."

thankee.
04/13/2006 04:45:54 PM · #2
Our "day rate" was always calculated to include these other components. We used to figure, in the Architectural Photography business, two days of administrative and other crap for each day of shooting, so we figured a month had a maximum of 10 shooting days in it, and based our rate accordingly.

I'd be doing the same today, if I were shooting that way; I'd figure in at least an hour of processing for each hour of shooting, so a "day" would be based on 4 hours each of shooting and processing time.

One thing that's important is that your "day rate" reflect a reasonable number of "delivered images"; you don't want to make 300 shots in one day and be committed to delivering them all. Working with the view camera, we figured 4-10 images per day of shooting. Interiors took longer, a couple hours each, so 4 per day was about right. Exteriors, we could get more in a lot of the time.

Short answer, "Yes, put time for post-processing into your estimate."

R.
04/13/2006 04:48:27 PM · #3
I charge an hourly rate for shooting and editing time. I tell them to anticipate an average of 2-3 hours of processing for every hour of shooting, but that can vary with the complexity of the editing. the alternative is to charge a higher hourly rate, but it doesn't look as pretty.

P
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