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DPChallenge Forums >> Stock Photography >> New resource for custom advertising photography
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Showing posts 26 - 31 of 31, (reverse)
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07/07/2009 05:36:03 PM · #26
cdrice,

Approaching this from the advertising side, finding images that actually fit exactly what you want for your ad is a problem that is very frustrating and time consuming for advertisers. Another issue they face is finding high quality images that not only fit their needs, but that have never been used by competitors. You often see the same image used by several competitors because of licensing. This site addresses both of these issues. It also allows custom work to be done from remote locations and the ability to see work from more than one or two photographers.

Those are just a few of the advantages voiced from advertisers who have expressed interest in the site.

As for photographers, I think the advantage comes from being able to see exactly what the advertiser is currently looking to purchase. You can go out and shoot stock shots all day and not have any idea if someone is actually interested in buying them. Here, you know that what you are shooting at least has an audience. You probably wouldn't be out shooting that shot anyway if they hadn't requested it, but retaining the right to show it in your portfolio still allows you to show it off, just not sell it again. Again, that is the case only if the image is purchased from you. Job listings last 2 weeks, so after that you should know if you can post it elsewhere or not.

The business model is set up to allow photographers to work with advertisers in a way that they previously couldn't, by being able to collaborate on jobs that are available but you might not know about for whatever reason, whether it be distance or just lack of exposure by either party.
07/07/2009 05:40:58 PM · #27
Originally posted by Bear_Music:

The thing of it is, this new site is a *marketplace* and it is time-restricted: you will post images for the buyer's consideration, and if he chooses not to buy them, within the timeframe of the "job", then you've still got all the rights to that shot and can do what you want with it. Heck, if *after* posting it you find a "better" use for it *within* the timeframe, I see nothing to keep you from taking it down and selling it elsewhere. It's not that big a deal.


AH! There, indeed, is the subtle point I had missed. You are, of course, exactly right. I was assuming it would be the usual "stock portfolio" site, but yes, I now grasp the "submission-per-time-restricted-job" nuance. Well said. Indeed, an interesting twist.
07/07/2009 05:46:59 PM · #28
Originally posted by BobbyXu:

As for photographers, I think the advantage comes from being able to see exactly what the advertiser is currently looking to purchase. You can go out and shoot stock shots all day and not have any idea if someone is actually interested in buying them. Here, you know that what you are shooting at least has an audience.


I absolutely agree with the benefits of spec shots, both from the point of view of an advertiser as well as a photographer. I really enjoy shooting spec stock, and it was one of my favorite features from Photoshelter Collection (which have since closed their doors). I'd encourage you to take a look at and compare fotolibra's model -- a established macrostock site which does spec. Their criteria is well-defined (including technical specs of the submitted images, as Paul alluded to in an earlier post), which is another attractive feature for photographers, since you know exactly what you can and cannot submit.
07/07/2009 06:22:22 PM · #29
I will check that out and see if it looks like something I could adapt that will make it easier. The site is still in beta, so there will hopefully be continual improvements and additions as it grows.
07/07/2009 06:45:01 PM · #30
Originally posted by Bear_Music:

The thing of it is, this new site is a *marketplace* and it is time-restricted: you will post images for the buyer's consideration, and if he chooses not to buy them, within the timeframe of the "job", then you've still got all the rights to that shot and can do what you want with it. Heck, if *after* posting it you find a "better" use for it *within* the timeframe, I see nothing to keep you from taking it down and selling it elsewhere. It's not that big a deal.


Yeah I see that and if it was a licensing arrangement (even something exclusive for some period of time after initial use) I would think it's good (like photographersdirect.com in a lot of ways).... The issue for me comes with the advertisers ownership of the image after the intended use (assume that occurs as planned).

I know the reality is that the image is most likely not useful for other purposes and I am probably just reacting to the rights grabs that are all too common now. The other taint for me is that I don't do this as a living [clearly from my images :-)], so there is no need to compete to the lowest dollar. If I was doing this to pay for food then I suspect I would be more interested in this type of deal for certain images that I guess (and it's a guess) have no residual value for other uses. Not sure I would shoot specifically for it but there might be a market in it.
07/07/2009 06:48:16 PM · #31
Originally posted by BobbyXu:

I will check that out and see if it looks like something I could adapt that will make it easier. The site is still in beta, so there will hopefully be continual improvements and additions as it grows.

Perhaps you an add a forum for suggestions and bug reports. An exchange of ideas ought to provide more/better solutions than just a barrage of emails.
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