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DPChallenge Forums >> Photography Discussion >> Photo for Ad going to print in 2 days-Need opinion
Showing posts 1 - 17 of 17, (reverse)
10/02/2006 08:24:36 PM · #1
Need immediate feedback on this ad photo. This is an ad for a perfume. The company was looking for a sexy moment between a couple. Please be brutally honest as usual and let me know what shoul be changed. The blurred area is the Logo (I am not allowed to show it yet) But please let me have it as usual, all of you are a big help, thanks. Click here to view Photo

Message edited by author 2006-10-02 20:40:19.
10/02/2006 08:36:50 PM · #2
I think we would need to know what product the ad is for and/or the or target audience before addressing whether the photo needs change.

Message edited by author 2006-10-02 20:37:23.
10/02/2006 08:43:44 PM · #3
In my amature opinion... her eyes need a bit of 'sparkle'
Otherwise an excelent picture

10/02/2006 08:50:21 PM · #4
I don't care for her expression...she looks like she is wondering why she is there.

I'd reshoot.

Black and white generally doesn't do good for advertisements unless it has a lot of contrast - this seems rather flat and muddy. The sharpness also seems lacking.
10/03/2006 01:48:10 AM · #5
I was basically going to say the same thing as Kevin re: her expression and the lighting/contrast.

The scene seems to be trying to sell romance, but her expression is more like "are we done yet?" My guess would be an amateur model who doesn't really know how to act out the scene.

The image also calls for a lot more contrast. There's a lot of grey in this shot, and I honestly think it is over lit. Let some shadow creep in, set some mood.

My $.02
10/03/2006 01:59:16 AM · #6
Hope you don't mind, but since you asked for advice I took the liberty...

Quick and dirty contrast/levels adjustments and masked off her face to get some detail back. Her shirt is blown and looks like a white blob. No detail to recover there. I think you probably metered her skin and the shirt got lost in it. Maybe drop the light by a stop or so...

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Edit: Oh yeah, and cropped out the bit of lamp shade from the left side. :)

Message edited by author 2006-10-03 02:00:14.
10/03/2006 01:59:58 AM · #7
I pretty much get the same feeling as most everyone else.
It's not natural feeling to me. She doesn't not look relaxed and natural. Head up, tilted back a bit, a hint of a smile at least, a bit more contrast to pop it a bit more. She needs to display at least a hint of being interested without an OMG look.
Subtle body language speaks LOUD, especially in advertising. It has to hit a subconsious part of the viewer and shouldn't need to be studied to understand what is going on.
10/03/2006 09:14:18 AM · #8
A couple more thoughts as I look on it with fresh eyes...

Try to vary the camera angle so that the carpet<->hardwood threshold isn't seen. Or move the chair 4 feet to the right.

Have her remove her toe ring. It doesn't fit the mood.
10/03/2006 09:24:55 AM · #9
Her expression is strange... not sexy or demure ..doesn't fit a perfume ad in my opinion : (

I also don't care for the "normalness" of the room.. something on the left distracting.. could be blurred more or softened??

Sorry to be so negative : (
10/03/2006 09:25:59 AM · #10
Think you posted some of these before. I hate to say it, but I agree that this model is killing the ad. Not sexy, never has an intresting expression (certainly not come-hither or anything romantic looking), etc.
10/03/2006 09:26:54 AM · #11
Too much depth of field.
The table and chairs in the background to the right are very distracting.
10/03/2006 09:32:19 AM · #12
I also agree with KevinG about her expression and the contrast. I dont feel its a bad picture it just doesnt really do anything for me.

Perhaps her expression is fitting for what it will represent but her facial expression doesnt seem to fit the mood or situation of the image itself.

As a viewer, She seems almost angry at being distracted from her "friend" or even uninterested in her "friend" since you as the viewer have so much of her attention. I guess seeing a couple cuddling I would expect a little more passion or playfullness in her facial expression depending on what you were shooting for. Perhaps an ever so slight smile of pleasure and just a glance toward the camera as if her attention is fully on her partner and she is only sparing you a glance.
10/03/2006 09:45:01 AM · #13
Since AD is going for print in next 2 day.

I feel there is need to retouch little bit , specially her skin on her legs,little on thighs.
10/03/2006 09:50:53 AM · #14
i agree with what has been said as well.

Too flat, especially in her face, unnecesary objects in the photo (half cut off chair and table in the background on right, and something or other on the left). Addittionaly I think i would of had the model lift her right leg, not her left. This image is supposed to sensual, but she looks a little too exposed.., which makes the image go from sensual, to not so sensual.
10/03/2006 09:53:31 AM · #15
OK..this is really, really, really fast (did I mention it was really fast?) Done in 10 minutes.

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The crop needs to change, you need to simpify the background, you need to contrast it up (which I did with a glow and gaussian blur and a selective mask)

The good news...I think you can do all this in photoshop without having to reshoot.

I would like more interest in the female models face but I am supposing you do not have the luxury of a reshoot. I also touched up her face to remove that slight imperfection on her right cheek.

Spend 2 hours on this in photoshop instead of my 10 minutes and you have an ad.

I did the shape of the ad in billboard. It works in A4 or whatever.

10/03/2006 01:42:06 PM · #16
Probably too late to re-shoot, but I wouldn't have had the model looking directly into the camera...she has the "OMG my husband is home look" on her face. A more seductive head position/expression would probably fit the "Passion" logo a bit better. Good luck.
10/03/2006 01:52:14 PM · #17
Yeh I agree with what has been said about the woman. Think it would be better if her head was leaning back in a sort of passionate moment and not turned to look at the camera.

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